Security and Business Intelligence: A Smart Partnership
How can you enhance your role as a strategic business partner in your enterprise? By incorporating security and technology into the entire business. Full Story: Security Magazine
3 Tips for Understanding Employee Sentiment About Returning to Work
Over the last few months, you’ve probably received surveys in both your professional and personal email inboxes asking you to share your thoughts about various reopenings. And undoubtedly, they all ask questions like: Full Story: Customer Think
Five Ways To Start Building Marketing Analytics Data Literacy
Making marketing analytics more approachable is a common challenge that many businesses face today. Full Story: Forbes
The Ultimate Marketing Analytics Checklist: How to Get the Most Out of Your Data
Pie charts. Bounce rates. Line graphs that look like ski trail maps. They’re enough to make even the most sophisticated marketer’s head spin. Full Story: The Content Standard by Skyword
Why You Should Never Be Comfortable As An Entrepreneur
Growing your own business is hectic. I’m sure you don’t need me to tell you that. Full Story: Forbes
Making Predictive Analytics Work in an Uncertain World
Rapid, sometimes dramatic change has become “the new normal,” but what we know now can help us improve predictive model accuracy. Full Story: InformationWeek
Why should Enterprises Invest in Marketing Analytics Data
Marketing- The way legacy processes perceived it has come along a long way. Full Story: Analytics Insight
How to Create a KPI Dashboard on Google Data Studio Using Templates
If you work for a marketing agency, and whether it’s with paid ads, SEO, social media, email marketing, or web analytics, you must have faced the task of creating client reports or dashboards. Full Story: Business 2 Community
HubSpot CRM vs. Salesforce Cloud Lightning Professional: Which One Is Best For Your SMB?
Customer relationships are harder than ever in the COVID-19 era, so the right CRM software is important. Full Story: PCMag.com
How Business Analytics are Driving Digital Transformation in Today’s Modern Office
Analytics are nothing new to business. From measuring sales to optimizing marketing campaigns, data is key in order to understand success and establish next steps. Full Story: Commercial Integrator
